These days everyone becomes crazy for TikTok, posting short-form videos related to their daily life, entertainment, fashion, politics, education, and others. Despite launching in 2017 internationally, its popularity leaves behind other social media like YouTube, Instagram, and Facebook, growing day by day. As of 2024, TikTok has over 1 billion active users worldwide and 150 million users in the United States. Now, TikTok allows creators to upload videos longer than 1 minute (up to 10 minutes).
Additionally, TikTok creates opportunities for our creators to make money. There are several ways to earn money from TikTok. Here, we have listed 15 authentic ways how to earn money from TikTok in 2024, from TikTok Creativity Program to sell digital products.
How to Earn Money From TikTok?
Join the TikTok Creativity Program
In 2020, TikTok announced a Creator Fund program for the US, UK, France, Germany, Italy, and Spain creators. But in November 2023, TikTok shut down the Creator Fund program and replaced it with the TikTok Creativity Program. According to this program, TikTok says that creators in these countries will be able to earn money by uploading videos longer than 1 minute. Moreover, users must be at least 18 years old and have at least 10,000 followers and 100,000 views in the last 30 days, only eligible for the TikTok Creativity Program. Earnings may be depends on the views and other factors.
Sell your products
Another easy way to earn money from TikTok is to sell your products directly to your audience. Simply make a review video of your product and post it on your TikTok account, and your followers will contact you if they want to buy. To know the interest of your audience, create a poll or ask them directly, what they might buy. If you have a personal eCommerce store, add them to your videos and encourage your followers to buy products. In addition, if you have a TikTok business account, you can connect popular platforms like Amazon, Shopify, Flipkart, and BigCommerce to your account.
Sell TikTok accounts
To grow and make a successful TikTok account takes a few months. But some creators can’t wait for a long time and prefer to go the batch route to buy a grown-up TikTok account. However, growing and selling TikTok accounts is another great opportunity to make money from TikTok. To successfully sell a TikTok account, creators must focus on the niche and buyer’s interest. It will help to sell your TikTok accounts instantly at a higher price and easy for buyers to maintain your follower’s engagement. Because a low-engagement TikTok account won’t give you the returns you want, no matter how many followers you have.
Run TikTok ads
You can also earn money from TikTok by creating ads with TikTok Ads Manager. About 65% of TikTok users are 18-20 years old and 35% are 20-40 years old. TikTok algorithm is too strong and targets the audience according to their age and interest, helping to reach out to millions of users. TikTok reports that about 3 of 10 users bought a product through TikTok ads. Ads Manager can help you in several ways such as find an ideal audience, creat and edit attractive videos with multiple video templates, and measure the performance of your ads.
Join the affiliate marketing program
Through an affiliate marketing program, creators can promote and sell products of different brands and make a reasonable commission. Affiliate marketing is the biggest source to monetize your TikTok account, through which many creators make millions of dollars every month. To generate high sales on TikTok, you must keep in mind the product’s value and the interest of your followers. Always promote trusted brands and create an engaging video of the product you want to promote, showcasing the product value and telling your audience why it is better for them. If a follower purchases any product through your provided link, you will receive a commission from the company.
Publish sponsored posts
If you have a fan following in millions, then brands directly contact you to publish sponsored posts on your TikTok account. You can publish a single post or make a series of multiple posts. For sponsored posts, you can charge from the brands and generate good income. To get more sponsored posts try to grow your TikTok account organically and reach out to more brands to promote their products on your account.
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Sell products through TikTok shop
TikTok launched the TikTok shop feature and partnered with popular eCommerce sites like Shopify. This feature helps you to purchase products from the TikTok app directly and there is no need to open a separate browser to shop for your favorite products. Creators can easily promote products through TikTok Shop to reach a wider audience and make a huge commission like an affiliate program. TikTok shop also known as TikTok Seller Center is only available in limited regions. TikTok Seller Center helps to manage orders, inventory, promotions, and more details. Check if you are eligible for this feature, if yes, simply sign up to become a seller and promote products.
Collect tips and donations
Creators can also earn money by collecting tips and donations from their fans with TikTok’s new feature. Fans can show gratitude for their favorite TikToker through this feature. Creators receive Live Gifts during live streams from their followers and redeem them to Diamonds (TikTok’s Digital Currency). Once collect enough Diamonds, creators can exchange them with money and withdraw them into your PayPal accounts. To start collecting tips, you have to meet minimum eligibility criteria, at least 100,000 followers on a 30 days old TikTok account. similarly, to collect diamonds you must have a minimum of 1,000 followers with an account 30 days old.
Partner with a trusted brand
You can also partner with a trusted brand to make money from TikTok. Look for the brand according to your niche and promote their products regularly in your videos, in return brand pays you. For example, if you are a chef and upload tutorials, on how to make tasty recipes and which spices are required. Then you must partner with a brand that makes different spices for tasty food. Thus, make a partnership with the brand and suggest your audience to purchase ingredients from your partnered brand.
Create a Patreon account
A Patreon account means memberships at some cost, allowing you to access exclusive content to your fans. Always keep low-cost subscriptions for more subscribers and encourage new subscribers. For example, give access to exclusive content and live chat support to your most loyal subscribers. Add your Patreon page link in your bio and videos to make it easy for anyone to subscribe to your Patreon account.
TikTok referral program
TikTok also pays creators to refer new friends to join the TikTok with their referral link. There are no criteria to join the referral program. You just have a TikTok account, copy a unique referral link from your profile, and share the code with friends or family members on social media. As your friend joins TikTok from your referral link, you earn rewards. The more you join the more you earn rewards and if you collect enough rewards, you can also withdraw into your PayPal account.
Promote songs
Another great way to earn money from TikTok is by promoting songs in your videos. Song-composing companies pay TikTok creators to use short tracks in their videos, resulting in songs going viral. From this TikTok PlaylistPush program, creators can earn up to $150-$300 per video. This earning amount may vary, depending on the views and targeting areas. To join the TikTok PlaylistPush program, you have to apply for the TikTok Creativity Program.
Become a brand ambassador
If you have the highest fan following on TikTok then companies offer you to become a brand ambassador of their company. A brand ambassador represents a company or brand and creates awareness among the people to promote the brand’s products and derive more sales. You can become a brand ambassador in different methods such as long-term paid agreements, commission-based, hourly payment, and free products.
Join TikTok Series
In June 2023, TikTok launched a new monetization feature for creators known as TikTok Series. In this feature, you can create exclusive content for premium users. To become eligible for this feature creators must complete the following criteria including at least 18 years old, 30 days old TikTok account, at least 10,000 followers, posted 3+ public videos in the last 30 days, and have at least 1,000 followers in the last 30 days.
There are a total of 80 videos included in the TikTok Series, each 20 minutes long. This feature helps the creators to make money from TikTok by providing valuable educational content to your audience at some fee. You can set any price for your created TikTok Series, ranging from $10 to $200.
Sell digital products
Selling digital products is another useful way to make money from TikTok. You can sell digital products like eBooks, Courses, Software, Digital art, Website themes, Templates, Digital memberships or services, and Podcasts. You can insert your product links in your videos or link your products in a TikTok shop. Perfect linking helps followers find products easily.